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Showing posts with label petite denim. Show all posts
Showing posts with label petite denim. Show all posts
Allison Izu Kolohe Capris (and 442 McAdam's Hobette Bag)
and from the other side...
Top: Elie Tahari (I think this was S/S 2009)
Capris: Allison Izu (size 24/00)
Bag: 442 McAdam (Hobette - F/W 2010)
My Allison Izu Kolohe Capris have arrived! They're lower rise pants (the "waist" is right at the hip bone) and fall a couple of inches below the knee. I think they're a great length, especially if worn with heels. Petites who want to wear capris should be very careful with length - this is probably as long as you should go, and even then, it's better to pair them with height. They're also so light-weight that they could be worn in the summer (I don't often wear denim in July and August because it's too hot). I've worn Allison's jeans before, but these are the first which fit well. In this purchase, I also got a denim skirt, which I will review at a later date. The capris are currently on sale for $49 US (down from $142).
As noted above, the bag featured above is called the Hobette, part of 442 McAdam's Fall/Winter 2010 collection. This bag is AMAZING for petite women, with the widest point at under 11" across. It is also fairly lightweight, even with the metal chain. This is a change from the company's previous collections which featured very large bags. You can read more about 442 McAdam's fall/winter collection in this post from Prospere Magazine.
Standing up...
Outfit same as above (minus purse)
Shoes: Chie Mihara, size 5
and how it fits on the "waist" (ok, hips)
In case you aren't familiar with Allison Izu Premium denim, this is a line based out of Hawaii which targets women 5'6" and below. Regular length denim come in 27" and 31" inseams. Yes, that's right, if you're petite or average height, you won't need to alter your jeans anymore!
Lovely, Lovely Allison Izu Denim
From Prospere Magazine: Allison Izu's Fall 09 Line!
Petite denim designer Allison Izu Song, recently opened her online store, meaning that there's no need to wait for her line to appear in stores near you. Allison's Fall 2009 collection is influenced by the 1980s - lots of gold zippers (no worries, you don't need linebacker shoulder pads to go with the jeans!), but she is also keeping her standard dark indigo and asphalt black washes. New this season are the super-skinny Ultra Kohole, also known as the "UK"(these jeans are so skinny that they feel like leggings...er....jeggings!). This is also available as a capri. Another new item is the Nolu miniskirt (can be worn either high or low-waisted). She has also brought back the Kohole (which has a top-stiched princess lines to elongate petite legs), the Honolulu as well as Paniolo. Every pair of Allison Izu jeans are made for the petite frame. Full length jeans come in a 31" inseam as well as a shorter, 27" lengths. The 27" is a rare find, even with petites! Size-wise, they range as small as 000 (for 23-24" waists) up to a 10 (30-32" waists).
(l- Ultra Kohole; r- Nolu mini - Fall '09 AVAILABLE ONLINE OCTOBER 10!)
(l- Kohole capri (from Spring '09) r- Peni skirt (Fall '08))
This was originally posted in Prospere Magazine
(l- Ultra Kohole; r- Nolu mini - Fall '09 AVAILABLE ONLINE OCTOBER 10!)
(l- Kohole capri (from Spring '09) r- Peni skirt (Fall '08))
This was originally posted in Prospere Magazine
Allison Izu now available for sale online!
You can now shop for this petite-only denim line from the comfort of your own home! No need to fly to Hawaii (if you aren't there already) because you can buy with the click of your own mouse. Information on international sales will be available soon. Will keep you posted.
Anthropologie and Petite 7s
Just thought I'd let you know that Anthropologie, which has carried Joe's Provocateurs for a while, now also sells 7s in petite sizes! The jean they have on their website is the Lexie Petite Mercer (this might take you to the Canadian site, but you can always change the country) and comes with a size 24 to 32 waist and a 31" inseam.
Allison Izu featured in local Fashion Show
Remember the Allison Izu interview I posted back in the summer? Not only has her site been updated, but she was recently involved in the Divas Doing Good fashion show, an event featuring environmentally-aware products.
Allison Izu (Divas Doing Good Fashion Show) from Imaginewurks on Vimeo.
Allison's denim products are still only available in Hawaii, but should be available in the mainland US, and hopefully, internationally, very, very soon!
Allison Izu (Divas Doing Good Fashion Show) from Imaginewurks on Vimeo.
Allison's denim products are still only available in Hawaii, but should be available in the mainland US, and hopefully, internationally, very, very soon!
Petite Premium Denim Designer Allison Izu
Like many petite women, Allison Izu Song, 5'2" was frustrated at how clothes fit her. However, as a fashion designer, Allison was able to not only hem her clothes, but also alter it in a way that it would resemble her silhouette. She also realized that other petite women were having similar issues with fit as well as fashionable clothes. After all, selection for petites, especially stylish petites for those who are fashion-forward, is very minimal. This led to Allison's premium denim line, Allisonizu. Currently, Allisonizu is available in Hawaii only, but it will arrive in the US mainland for spring 2009. She also would love to go to Canada.
Allisonizu is different from other premium denim lines, even those with petites. First, the proportion fits a smaller frame - the knee break, distance from the waist to the hips, knee to ankle distance and so forth are made to fit a shorter height. In addition, she offers different fits, including a skinny (Kolohe), a dressy jean (Honolulu), a boot cut (Paniolo) and a relaxed fit (Luana). In addition, the fall line includes a denim pencil skirt. Finally, unlike other premium petite denim lines, Allisonizu comes in two different lengths, at 27" and the standard 31". These lengths, according to Allison, are "a common inseam length when researching petite women and asking how much people have to cut off of their jeans." The jeans retail at around $168.
Allison on marketing her line and whether it's easier in Hawaii:
I am still marketing my petite line. I think it is difficult to convince petite people (who have been "making do" with fashion) to try something new and to understand what clothing is supposed to look like for their petite frame.
For me, it is easier in Hawaii because I am from here and I understand the people here. But every city, state or country has petite women who are struggling with what fashion has to offer them.
Allison on why she thinks it's difficult to market petite clothing:
I think the difficulty is in the idea that companies are trying to "market" a product to a consumer. For me, it isn't about "marketing," it's about education, especially about one's body type. This is the best way to make women feel beautiful and empowered. People need to understand their shape and their bodies so that they can dress it well and flatter their assets.
On how she' like to change things about petites:
I try to educate myself and other people about different body types and proportion. Being petite isn't only about being shorter than 5'4"! I also want to help petite women to feel special and beautiful, it is as if we have given into the fashion industry and put up with the fact that they are not designing for us. We have to spend an extra $10 - $20 to alter or hem our clothing, but why? We deserve to buy a pair of jeans and wear it right away, without the hemming. I think once we realize that we deserve clothing that fits, we will embrace our petiteness and accept ourselves!
On her models:
Generally, my petite fit models range from 5'0 to 5'4". They all have different body issues - some have hips, some don't, some have long legs, some have short legs - so I am able to see what the style looks like on different bodies and I can understand what works and what doesn't.
On what celebrities she'd like to have a spokesmodels:
I would love any petite celebrity to wear my denim! All different people, from different age groups and body types - Hayden Panettiere, Lucy Liu, Salma Hayek, Eva Longoria, Mila Kunis, Chrstina Ricci, anyone really!
On whether she'll be selling online:
Yes, I am currently working to offer my denim online and working to make it an easy experience with great return policies so that people can try on several styles and sizes at home to find their perfect fit and then send the rest back! I know how hard the denim shopping process is and I want to offer the denim to petite women everywhere!
On her influences:
Personally, I am in love with Marc Jacobs (but who isn't) but I love so many designers for so many reasons, I admire Diane Von Furstenberg for her timeless beauty and style, also being a women figure head of a huge corporation!
Advice to other designers:
Understand who your customer is and be confident in what you are doing. I think sometimes we have too much information at our fingertips and too much "market research" is one and we begin to doubt ourselves and the existence of a niche market. But if you believe in what you are doing and do it with passion - all is well!
On where she sees herself in five-10 years:
In my business life, I see Allisonizu expanding to design a complete line of petite clothing. My concept is to begin with what I think are the "basic building blocks" for a petite wardrobe and then expanding to design complete collections for the petite woman.
I hope to be able to do this for as long as possible, five, ten, fifty more years!
Allisonizu is different from other premium denim lines, even those with petites. First, the proportion fits a smaller frame - the knee break, distance from the waist to the hips, knee to ankle distance and so forth are made to fit a shorter height. In addition, she offers different fits, including a skinny (Kolohe), a dressy jean (Honolulu), a boot cut (Paniolo) and a relaxed fit (Luana). In addition, the fall line includes a denim pencil skirt. Finally, unlike other premium petite denim lines, Allisonizu comes in two different lengths, at 27" and the standard 31". These lengths, according to Allison, are "a common inseam length when researching petite women and asking how much people have to cut off of their jeans." The jeans retail at around $168.
Allison on marketing her line and whether it's easier in Hawaii:
I am still marketing my petite line. I think it is difficult to convince petite people (who have been "making do" with fashion) to try something new and to understand what clothing is supposed to look like for their petite frame.
For me, it is easier in Hawaii because I am from here and I understand the people here. But every city, state or country has petite women who are struggling with what fashion has to offer them.
Allison on why she thinks it's difficult to market petite clothing:
I think the difficulty is in the idea that companies are trying to "market" a product to a consumer. For me, it isn't about "marketing," it's about education, especially about one's body type. This is the best way to make women feel beautiful and empowered. People need to understand their shape and their bodies so that they can dress it well and flatter their assets.
On how she' like to change things about petites:
I try to educate myself and other people about different body types and proportion. Being petite isn't only about being shorter than 5'4"! I also want to help petite women to feel special and beautiful, it is as if we have given into the fashion industry and put up with the fact that they are not designing for us. We have to spend an extra $10 - $20 to alter or hem our clothing, but why? We deserve to buy a pair of jeans and wear it right away, without the hemming. I think once we realize that we deserve clothing that fits, we will embrace our petiteness and accept ourselves!
On her models:
Generally, my petite fit models range from 5'0 to 5'4". They all have different body issues - some have hips, some don't, some have long legs, some have short legs - so I am able to see what the style looks like on different bodies and I can understand what works and what doesn't.
On what celebrities she'd like to have a spokesmodels:
I would love any petite celebrity to wear my denim! All different people, from different age groups and body types - Hayden Panettiere, Lucy Liu, Salma Hayek, Eva Longoria, Mila Kunis, Chrstina Ricci, anyone really!
On whether she'll be selling online:
Yes, I am currently working to offer my denim online and working to make it an easy experience with great return policies so that people can try on several styles and sizes at home to find their perfect fit and then send the rest back! I know how hard the denim shopping process is and I want to offer the denim to petite women everywhere!
On her influences:
Personally, I am in love with Marc Jacobs (but who isn't) but I love so many designers for so many reasons, I admire Diane Von Furstenberg for her timeless beauty and style, also being a women figure head of a huge corporation!
Advice to other designers:
Understand who your customer is and be confident in what you are doing. I think sometimes we have too much information at our fingertips and too much "market research" is one and we begin to doubt ourselves and the existence of a niche market. But if you believe in what you are doing and do it with passion - all is well!
On where she sees herself in five-10 years:
In my business life, I see Allisonizu expanding to design a complete line of petite clothing. My concept is to begin with what I think are the "basic building blocks" for a petite wardrobe and then expanding to design complete collections for the petite woman.
I hope to be able to do this for as long as possible, five, ten, fifty more years!
This article is cross-posted at Prospere Magazine
New Petite Denim Line - Allisonizu!
I found Allisonizu, a new denim line for petites by by 5'2" Allison Izu Song while I was searching for petite designers, clothing an issues. According to the info on her website, her jeans are sized proportionate for petite women, come in many different styles and in two different lengths, 27" and 31".
A longer profile with Allison will hopefully be coming shortly!
A longer profile with Allison will hopefully be coming shortly!
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