For many, brick and mortar stores are still the best way to purchase clothing. After all, unless you know a brand really well, you probably want to try prior to purchasing. Buying online means that you have to wait a few days before it is delivered, and then, if it does not fit, you have to send it back. As for online fashion in general, it has allowed people like me (short and slim) to have a voice about the industry's unfairness to people my size, despite not getting the kind of acknowledgement that it should. In the past few years, petite blogs have given shorter women the chance to see how clothing fits on THEM rather than on amazon models that one sees in magazines, television and even other websites.
Read the Article at HuffingtonPost
